Parleh Media Group Adds Sports Betting Industry Leaders Benjie Cherniak and Chris Grove as Investors


The Parleh and Parleh TV creators close $ 1 million funding round

TORONTO, November 09, 2021– (BUSINESS WIRE) – Parleh Media Group, the creators of The Parleh and Parleh TV – Canada’s go-to sources for sports betting news and insight – today announced the addition of leaders in the sports betting industry Benjie Cherniak and Chris Grove as investors, and the closing of the Company’s C $ 1 million pre-seed funding round.

Las Vegas-based Cherniak and Grove’s commitment to Parleh Media Group solidifies the company’s media presence in Canada and the United States.

Cherniak, a native of Montreal who will also serve as an advisor to Parleh Media Group, is well versed in the role of data and media content in supporting sports betting. As Managing Director of Don Best Sports, which sold to Scientific Games in 2018, Cherniak forged partnerships with leading operators across the Americas, Europe and Asia.

“The Parleh was launched at a pivotal time as the regulated Canadian market plans to open in the coming months, Cherniak said. “I see parallels between the journeys of The Parleh and that of Don Best, and I am excited to help the founders grow the business beyond Canada.”

Grove is a serial investor and entrepreneur with multiple exits in the online gaming media space. A partner of Eilers & Krejcik Gaming, Grove’s portfolio spans many of the fastest growing startups in the North American online sports betting and gambling market.

“I met the founders of The Parleh shortly after its launch and quickly saw how their sportsbook content brand could potentially fill a void for sports fans,” Grove said. “Seeing them combine that potential with impressive execution of acquisitions and organic growth initiatives has convinced me to support this leadership team. “

Just months after its launch, The Parleh’s viewership and content demand is growing exponentially across its digital platforms and through its distribution partners. Viewers are most involved in the daily Parleh Picks segments, where they get fun and entertaining information about the games that matter in the NFL, NBA, NHL, MLB, EPL as well as the biggest sporting events. of the world.

“The rise of open and regulated sports betting markets has created a disruption unique in a generation in the sports and media industry,” said Mark Silver, Founder of Parleh Media Group. “Having Benjie and Chris, two highly respected leaders in the sports betting industry, invest in Parleh Media Group and also help us on our journey is confirmation that we are on the right track.”

Parleh Media Group will continue to create new sports verticals. Parleh TV Toronto launched in October to become the city’s premier multisport news and information television channel, available free online 24/7.

About Parleh Media Group
The Parleh Media Group is a digital media, content production and events company specializing in content for sports fans. Founded in 2021 by Canadian digital media innovators, the company owns sports and betting brands that engage fans on social platforms, websites and live events. The mix of sports and entertainment content provides sports fans with easy-to-understand, entertaining, informative and insightful content. Learn more at

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Parleh Media Group
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